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Create the Best Bar and Restaurant Newsletter in 10 Steps

Your restaurant rocks. So, start spreading the news! Launch an email newsletter campaign. A 2017 Campaign Monitor study shows you’ll benefit from a return of $44 for every $1 you invest in email marketing efforts. Use these 10 strategies to send a restaurant newsletter that delivers maximum ROI. 1) Restaurant Newsletter 101: Distribution, Masthead, and…
bar and restaurant newsletter

15 Genius Lunch Special Ideas to Bring in More Business

There’s no such thing as a free lunch, but the next best thing is a sweet midday meal deal. Use these 15 lunch special ideas to draw a crowd, boost profits, and stand apart from competitors. Lunch Special Ideas for Guests on the Clock Make noontime, boomtime. These irresistible lunch special ideas will attract busy,…
lunch special ideas

How to Set a Bar and Restaurant Marketing Budget

Marketing is a must for any bar or restaurant. But how much should you spend? Where should you spend it? Get the answers using these 4 steps for creating a bar and restaurant marketing budget. Plus, see the 2 calculations that can reveal the ROI of your marketing efforts. 1) Get SMART with Your Goals…
bar and restaurant marketing budget

More Guests, Bigger Checks: Make it Happen in 2018 with 5 New Year’s Resolutions

Procrastinated on your New Year’s resolutions? Good! Because these are the only bar and restaurant goals you need for a successful 2018. Each goal includes action items – shown to be effective by the latest stats and studies. Get ready to say “cheers” to your most successful year…ever. Goal #1 – Increase Check Averages It’s…
bar and restaurant goals

Bartender Interview Questions: How to Hire a Great Bartender

A great bartender can be your business’s best friend: boosting sales and bonding with guests. So how can you hire the best bartender? Ask the right questions. We talked with bar and restaurant managers to uncover their top bartender interview questions… How to Come Up with the Best Bartender Interview Questions You may already have…
bartender interview questions

You’ve Got Game: The 18 Best Bar Games

Want guests to stay longer, spend more, and return often? Break out the bar games. You’ll bring patrons together for a great time while creating a lively atmosphere that attracts crowds. Before dusting off Trivial Pursuit, ensure you have the right games for your guests. We make it easy by sharing the 18 best bar…
best bar games

Why More and More Restaurants Are Choosing Food Ordering Apps

Food ordering apps are becoming more and more commonplace in restaurants nowadays. In fact, almost every major chain restaurant has one, from Domino’s, to Wagamama, to McDonald’s. Technology is the language of the world, and with 81% of adults in the UK owning a smartphone, it’s easy to see why so many restaurants are taking…
food ordering apps

Making Spirits Bright: 25 Christmas Cocktails with Shortcuts

Oh, what fun it is to whip up these 25 irresistible Christmas cocktails for guests! We’ve included “elf shortcuts” to save your bartenders valuable time with premade punches, mixers, and gourmet ingredients. Plus, check out the 3 bonus appetizer recipes – including a crave-worthy bacon brittle. ELF SHORTCUT! Candy Cane Vodka: House-infused spirits are popping…
christmas cocktails

Increase Sales with 15 Restaurant Marketing Ideas: 30 Minutes, $30 Each or Less

First of all, you’re busy. But marketing is a must for increasing sales and bringing in guests. What can you do? Take 30 minutes to tackle one of these 15 restaurant marketing ideas. BONUS: Most are free, none cost more than $30, and each should deliver awesome ROI – fast. From happy hour to those…
restaurant marketing ideas

9 Restaurant Email Marketing Ideas That Bring Crowds

There’s a method to the madness of restaurant email marketing: Give customers a reason to open your email, then reward them for doing so. These 9 email templates and 5 fast ways to grow your email list will help you bring in business – especially on slow nights. Before You Begin: 3 Reasons to Get…
restaurant email marketing

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